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Dog Grooming Prices: What Affects the Cost? (UK Guide 2025)

Folkestone Groomers Team
20 September 2025
12 minutes
Dog grooming prices UK guide - factors affecting grooming costs 2025

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Dog grooming costs in the UK can vary dramatically, from £20 for a basic wash to over £100 for specialist treatments. Understanding what drives these price differences will help you make informed decisions about your pet's care while ensuring you get the best value for your money.

Dog grooming prices in the UK typically range from £25-£100, with an average cost of £50 for a medium-sized dog. The main factors affecting cost are your dog's breed and coat type, the services included, your location, and whether you choose salon or mobile grooming. Understanding these factors helps you budget effectively while ensuring your dog receives appropriate care.

Understanding Average Dog Grooming Costs in the UK

Most pet owners can expect to pay around £50 for a medium-sized dog in the UK, though prices generally range from £25 to £100 or more depending on various factors. A standard "full groom" typically includes shampooing, blow-drying, nail clipping, and either hand stripping or clipping as required.

Quick Price Guide by Dog Size

  • Small dogs (under 10kg): £25-£45
  • Medium dogs (10-25kg): £40-£65
  • Large dogs (25kg+): £60-£100+
  • Puppy grooming: £25-£35 (introductory sessions)

Puppy grooming sessions are often cheaper, averaging around £27.50, as they're designed to gently introduce puppies to the grooming experience with shorter, less intensive sessions.

Key Factors That Influence Grooming Prices

Dog Breed, Size, and Coat Type

Your dog's breed and coat type are the primary factors determining grooming costs. Smaller dogs with smooth coats require less time and effort, while larger dogs or those with complex coat types need significantly more work.

Lower-Cost Breeds (£25-£40)

Dogs with short, smooth coats are typically less expensive to groom:

  • Small breeds: Jack Russell Terriers, Dachshunds, French Bulldogs, Chihuahuas, Pugs
  • Medium breeds: Beagles, Bulldogs, Dalmatians
  • Large breeds: Boxers, Labradors, Pointers, Weimaraners, Vizslas

Higher-Cost Breeds (£50-£100+)

Breeds with longer, thicker, curly, or double coats require more time and specialised techniques:

  • Poodle-type coats: Poodles, Bichon Frises, Cockapoos, Labradoodles (£50-£90)
  • Long-haired breeds: Shih Tzus, Malteses, Cocker Spaniels, Setters (£45-£75)
  • Double-coated breeds: German Shepherds, Huskies, Samoyeds, Chow Chows (£60-£120)
  • Hand-stripping breeds: Airedales, Wire Fox Terriers (£80-£100+)

Coat condition significantly impacts pricing. If your dog's coat is matted, heavily tangled, or in poor condition, groomers will need extra time and effort, potentially increasing costs by £10-£30.

Specific Services and Treatments

Understanding what's included in your grooming package helps you compare prices effectively. A standard full groom typically includes:

  • Shampoo and conditioning - Using professional-grade products
  • Blow-drying and brushing - Thorough coat preparation
  • Nail clipping - Essential for paw health
  • Ear cleaning - Preventing infections and buildup
  • Styling or clipping - Breed-appropriate cuts

Additional Services and Costs

  • Hand stripping: £50-£100 (labour-intensive technique for wire-coated breeds)
  • Teeth brushing: £10-£30
  • Flea treatments: £5-£15
  • De-shedding treatments: £15-£25
  • Anal gland expression: £10-£20

Dog Temperament and Special Needs

Professional groomers are trained to handle dogs with various temperaments, but dogs requiring specialised care may incur additional charges. This includes:

  • Anxious or aggressive dogs - Requiring extra time and gentle handling
  • Senior dogs - Needing careful positioning and frequent breaks
  • Dogs with medical conditions - Requiring specialised products or techniques
  • First-time grooming - Extra patience and gradual introduction

If you're preparing for your dog's first grooming experience, our guide on what to expect at your dog's first groom provides essential preparation tips.

Location and Regional Variations

Grooming costs vary significantly across the UK, reflecting local cost of living and market competition:

  • London: £60-£120+ (highest costs due to rent and living expenses)
  • South East England: £45-£80 (including areas like Kent, Surrey)
  • Major cities: £40-£70 (Manchester, Birmingham, Leeds)
  • Rural areas: £25-£55 (lower overheads, less competition)
  • Scotland/Wales: £30-£60 (generally lower than English cities)

For local options in Kent, explore our guides to dog groomers in Folkestone, Dover, and Hythe.

Salon vs Mobile Grooming: Cost Comparison

Dog Grooming Salons

Advantages:

  • Lower prices - Generally 10-20% cheaper than mobile services
  • Full facilities - Complete range of equipment and treatments
  • Specialised services - Access to advanced treatments and styling
  • Climate control - Air conditioning and heating for comfort

Considerations:

  • Requires transportation to and from the salon
  • May be overwhelming for anxious dogs due to other animals
  • Waiting time required

Mobile Dog Groomers

Mobile grooming averages £40 per session nationally, ranging from £18-£80, with regional variations:

  • London: £52 average
  • Liverpool: £41 average
  • Derby/Belfast: £40 average

Advantages:

  • Ultimate convenience - Service comes to your door
  • One-to-one attention - No other dogs present
  • Reduced stress - Familiar environment for anxious pets
  • Time-saving - No travel or waiting required

Higher costs reflect:

  • Travel time and fuel costs
  • Van maintenance and insurance
  • Limited space may restrict some services

Professional Standards and Qualifications

The UK dog grooming industry is largely unregulated, creating a wide spectrum of qualifications and pricing. Higher-qualified groomers typically charge more but offer superior service and safety.

Professional Qualifications to Look For

  • City & Guilds Level 2/3 - Recognised industry standard
  • iPET Network qualifications - Comprehensive training programmes
  • Pet First Aid certification - Essential for emergency situations
  • Professional insurance - Protects both groomer and client
  • Continuing education - Ongoing skill development

Quality Factors That Affect Pricing

  • Premium products - Natural, ethically-sourced shampoos and conditioners
  • Professional equipment - High-quality tables (£1,000+), dryers (£300-£600+), scissors (£45-£500+)
  • Business overheads - Rent, utilities, insurance, equipment maintenance
  • Fair wages - Experienced groomers command higher salaries

Money-Saving Tips for Budget-Conscious Owners

Smart Home Grooming

Regular home maintenance can extend time between professional grooms and reduce costs:

  • Invest in quality tools - Good brushes, combs, and nail clippers last longer
  • Establish brushing routines - Daily for long coats, weekly for short coats
  • Learn basic skills - Nail trimming, ear cleaning, simple bathing
  • Prevent matting - Regular brushing saves on de-matting charges

For guidance on grooming frequency, read our comprehensive guide on how often to groom your dog.

Strategic Professional Grooming

  • Compare prices - Call at least three local groomers for quotes
  • Look for loyalty schemes - Many offer "buy 5, get 6th free" deals
  • Choose services wisely - Opt for clipping over hand-stripping to save £10-£20
  • Bundle services - Package deals often offer better value
  • Book off-peak times - Some groomers offer weekday discounts

Understanding Value vs Cost

Professional grooming is an investment in your dog's health and wellbeing. While costs vary, the expertise, safety, and health monitoring provided by qualified groomers often justify the expense. To learn more about the full range of professional grooming services available, explore our comprehensive dog grooming services guide.

⚠️ Safety Warning

Attempting complex grooming tasks like clipping without proper training can lead to injuries. Consider professional workshops if you want to learn advanced techniques safely.

Frequently Asked Questions

Does pet insurance cover grooming costs?

No, pet insurance policies typically exclude grooming costs as they're considered preventative care rather than medical treatment.

How often should I have my dog professionally groomed?

This depends on your dog's coat type: short-haired breeds every 6-12 weeks, long-haired breeds every 4-6 weeks, and double-coated breeds every 8-12 weeks.

Why do mobile groomers cost more than salons?

Mobile groomers have additional costs including travel time, fuel, van maintenance, and insurance. They also provide convenience and one-to-one attention that many owners value.

What should I do if my dog's coat is severely matted?

Severely matted coats require professional attention and may incur additional charges (£10-£30). In extreme cases, the coat may need to be shaved off completely for the dog's comfort and health.

Making the Right Choice for Your Dog

Understanding what influences dog grooming prices helps you make informed decisions that balance your pet's health needs with your budget. The key is finding a qualified groomer who understands your dog's specific requirements and provides transparent pricing.

Whether you choose a local salon or mobile service, prioritise safety, qualifications, and your dog's comfort over price alone. Regular professional grooming is an investment in your dog's health, happiness, and quality of life.

Ready to find a qualified groomer in your area? Browse our directory of vetted dog groomers across Kent or explore our detailed local guides for personalised recommendations.

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